Jaguar Land Rover makes a statement with new site in south west London

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By Louise Creasy

18 August 2020

Flagship Land Rover dealership opens in London

Jaguar Land Rover has opened the doors of its first UK ‘Statement Site’ in Sunbury-upon-Thames. The second site of its kind globally, it represents a significant addition to the retailer network and offers a new premium experience for customers as well as the latest technology to reduce environmental impact and provide the local community with jobs and services.

In its 70 years of trading, ‘Jaguar Land Rover Thames Ditton’, has evolved and expanded, now, this multi-million pound site is where the company will reside as Guy Salmon South West London, in its new, purpose built, state-of-the-art facility. After two years of construction, the new site stands five floors high and spreads over a substantial 17,000 sqm footprint with over 400 parking spaces. Previously Guy Salmon South West London employed 145 staff across its sites but the construction and opening of its new premises has created many more job opportunities in the area.

Inside the new showroom, the customer experience is unlike any other in the UK, housing the complete portfolio of Jaguar’s and Land Rover’s vehicles, products and services. The showroom accommodates over 130 new and used vehicles, a display of classic Jaguars and Land Rovers, a Special Vehicle Operations centre with a bespoke commissioning suite and exclusive SVO lounge. Throughout, family lounges, quiet zones and cafés with WiFi cater for all customers’ needs ensuring that Guy Salmon Jaguar Land Rover provides a real destination for new and returning customers. The centrepiece to the design-led property is a living wall that stands at 60 sq metres, giving customers a glimpse of Jaguar Land Rover’s commitment to its ‘Destination Zero’ strategy for a cleaner, safer and sustainable future. The building has been designed and built to create an ultra-efficient environment; excellent insulation, wastewater recycling and extensive EV charging points are key features.

Guy Salmon South West London is also home to world-class workshop facilities. Located on the second floor is a body shop, which includes 26 ramps, two dedicated MoT test lanes, a cosmetic repair area and a fully automated four-wheel alignment system. A covered, three-lane drive-in reception area provides customers with a valet-style service for quick and convenient delivery or collection of their vehicle for service. Steve Gough and Rob Frewer, Jaguar Land Rover Franchise Directors for Sytner Group are delighted to be working with Jaguar Land Rover on this unique Statement site. “Guy Salmon Jaguar Land Rover provides a premium service and this site encapsulates everything that ‘premium’ should be; beautiful design and state-of-the-art technology. We are delighted to be at the forefront of the Jaguar Land Rover customer retailer experience in the UK and we look forward to welcoming our first customers”.